Marketing

SEO Specialist Assessment

Question:25 Time:30 mins Format:Multiple Choice Questions, Video, Descriptive Skills: SEO Analysis, Technical SEO, Keywords Research, Backlinking, Content Optimization, Data Analysis, Analytics Tracking, SEMRush

Skills Evaluated in the Assessment

The assessment is designed to test competencies such as SEO Analysis, Technical SEO, Keyword Research, Backlinking, Content Optimization, Data Analysis, Analytics Tracking etc. required to excel as a SEO Specialist. Knowledge of relevant SEO tools such as Google Search Console, SEMRush, Ubersuggest, Ahrefs, Moz Pro, among others, are evaluated. Functional competencies such as Communication and Interpersonal skills, along with Aptitude, Decision Making, Analytical Thinking and Stakeholder Management related skills are also evaluated. Skills are assessed through Multiple Choice, Descriptive, Video and Case Study based questions.

Job Summary

SEO Specialists identify strategies, techniques and tactics to analyse, review and implement changes to increase the number of visitors to a website and obtain a high-ranking placement in the results page of search engines. They also look after keywords research, measuring KPIs, tracking analytics etc.