TARA — AI-powered multi-channel sourcing with AI evaluations and branded campaigns
The AI sourcing agent that automates end-to-end recruitment campaigns — branded microsites, multi-channel outreach, AI evaluations, and candidate engagement — then hands off top candidates to interview agents autonomously.
Job boards, social, campus, referrals — all channels, one intelligent pipeline.
expansion
cost per hire
gain
Trusted By
— Why manual screening collapses at scale —
Your talent sourcing is limited, expensive, and manual
Talent scouting is limited to conventional job boards and saturated catchment areas. Excessive time and resources are spent on university visits and drives. Recruitment expenses escalate as volume targets grow — while the best candidates get snapped up by faster-moving competitors.
90%
3 Hours
14 days
— AI talent screening capabilities —
Screen thousands from any channel with AI evaluations and automated ranking
TARA automates end-to-end recruitment campaigns — from branded microsites and multi-channel outreach to AI-powered evaluations and candidate engagement touchpoints — then seamlessly hands off top candidates to interview agents.
Screen candidates from job boards, campus, referrals, career pages — all in one pipeline
Candidates flow into TARA from any channel – job boards, social media, campus TPO networks, employee referrals etc. Regardless of where they came from, every candidate enters the same AI screening pipeline: evaluated, scored, and ranked automatically. No candidate goes unreviewed.
- Job boards, social media, campus TPO, referrals, and proprietary databases — all at once
- All channels funnel into a single pipeline — consolidated, deduplicated, and AI-evaluated
- 10x candidate pool expansion compared to single-channel sourcing approaches
Branded microsites, landing pages, and automated engagement for every campaign
TARA creates employer-branded microsites and landing pages for each hiring campaign — complete with company overview, culture content, role details, and embedded applications. Automated email and WhatsApp touchpoints keep candidates engaged from first contact to final interview.
- Employer-branded microsites and landing pages customized per campaign and role
- Automated email and WhatsApp engagement: reminders, culture sharing, assessment nudges
- Candidate engagement touchpoints keep your pipeline warm from application to offer
Routes candidates to RIVIA, OWVIE, or MERITA for AI evaluations — seamlessly
TARA doesn’t just source — it screens. Candidates are automatically routed to AI evaluations on MERITA (assessments), RIVIA (live interviews), or OWVIE (async interviews) based on the role requirements. Shortlisted candidates then flow to ALIGNOR for scheduling and ANA for analysis — a continuous agentic loop.
- Routes to MERITA for functional assessments, RIVIA for AI interviews, OWVIE for async
- Shortlisted candidates auto-flow to ALIGNOR for scheduling and ANA for analysis
- Continuous agentic loop — auto-triggers for every new candidate entering the pipeline
Seamless AI reports & dashboards with Lever, DarwinBox, Zoho, and more
TARA delivers AI-powered 360° campaign reports — participant stats, evaluation data, referral metrics, acquisition numbers, and conversion rates. Leadership dashboards provide full visibility into campaign performance across all sourcing channels.
- Campaign performance dashboards: participants, evaluations, referrals, acquisitions, conversions
- AI-evaluated candidate reports flow to your ATS — advancing candidates who clear cutoffs
- Leadership visibility into campaign ROI, channel efficiency, and sourcing attribution
— AI campaigns vs manual hiring drives —
Manual Hiring Drives vs. TARA AI Hiring Campaigns
Manual sourcing
- Single-channel sourcing via one job board or LinkedIn only
- 15+ person teams traveling for campus drives and events
- Generic job postings with zero employer branding or engagement
- Candidates apply and hear nothing for weeks — drop-off skyrockets
- No campaign analytics or sourcing attribution visibility
Candidate pool reach
1x
vs
With TARA AI sourcing
- Multi-channel sourcing from job boards, social, campus, referrals simultaneously
- Branded microsites with employer-branded campaigns for every role
- Automated engagement: email, WhatsApp reminders, culture content, assessment nudges
- Seamless handoff to RIVIA, OWVIE, or MERITA for AI evaluation
- 360° campaign analytics with leadership dashboards and sourcing attribution
Candidate pool reach
10x
—Campaign results—
Enterprise campaigns powered by TARA AI sourcing
Sr. Manager HR, Mahindra & Mahindra
XPO Logistics
Sr. Manager HR, Mahindra & Mahindra
XPO Logistics
Global HR Head, DCube
XPO Logistics
Global HR Head, DCube
Aurigo
Global HR Head, DCube
Aurigo
Aurigo
Sr. Manager HR, Mahindra & Mahindra
— Part of the HIRA ecosystem —
TARA works with full AI crew
TARA is one of 9 agents in the HIRA ecosystem — feeding candidates into every downstream agent.
MERITA
Assessment agent
TARA routes candidates to MERITA for AI-proctored functional evaluations from a 350K+ question bank.
RIVIA
Interview agent
Screened candidates are handed off to RIVIA for live, real-time AI video interviews with instant scorecards.
CERA
Once offers are made, CERA’s Predictometer keeps candidates engaged from offer to Day 1.
HIRA
TARA is the first agent in the HIRA ecosystem — the top of the hiring funnel for every recruitment drive.
— AI recruitment agents —
Common questions about TARA AI sourcing
What is TARA and how does AI talent sourcing work?
TARA is Talent Titan’s AI Sourcing & Screening Agent. It automates end-to-end recruitment campaigns — branded microsites, multi-channel outreach (job boards, social, campus, referrals), AI evaluations, and candidate engagement — then seamlessly routes top candidates to RIVIA, OWVIE, or MERITA for deeper evaluation. All within a continuous agentic loop that auto-triggers for every new candidate.
What channels does TARA source from?
TARA sources from job boards, social media platforms, campus TPO networks, employee referral programs, and proprietary talent databases — simultaneously. It creates branded landing pages for each campaign and consolidates all applicants into a single pipeline with AI evaluations attached.
How does TARA create branded campaigns?
TARA creates customized, employer-branded microsites and landing pages per campaign — company overview, culture content, role details, and embedded applications. Automated email and WhatsApp communications keep candidates engaged from first contact through to assessment and interview stages.
How does TARA hand off to other AI agents?
TARA seamlessly routes screened candidates to MERITA (assessments), RIVIA (live AI interviews), or OWVIE (async interviews). Shortlisted candidates then flow to ALIGNOR for scheduling and ANA for analysis — all autonomously triggered within the HIRA ecosystem.
How does TARA compare to hireEZ, Gem, and SeekOut?
Unlike standalone sourcing tools, TARA is a full recruitment automation engine. It combines multi-channel sourcing, branded campaigns, AI evaluations, candidate engagement, and seamless handoff to interview/assessment agents — all in one continuous agentic loop. Enterprise clients report 10x candidate pool expansion and 50% cost reduction.
Ready to turn every channel into a hiring engine?
Let TARA automate your sourcing, screening, and candidate engagement — so every channel becomes a high-volume hiring pipeline.